Tindoona Cottages (2017)

Tindoona Cottages is a small B&B in South Gippsland VIC with 2 cottages available as holiday accommodation. The owners are building a 3rd cottage which they are keen to rent as soon as it’s ready to make the most of the summer season. The finished website needs to be low maintenance for the owners.

Website: www.tindoona.com.au

Brief: redesign Weebly website

– Update site with more pages / info
– Copy writing
– Graphics
– Add blog for owners to write
– Add SEO (done mid November) – early results show that some of the long tail keywords are having an effect with one position on page 1 and 12 on page 2
– Add Google Analytics (done 9 November)
– Create new marketing material
– Write and send EDMs (MailChimp)

EDMs (MailChimp) and postcard
SEMrush showing improvement in organic search results from 1st to 20th December
Google analytics showing increase in visitors